Pitti Uomo
- client MCS
- tag Special projects
- activity Concept creation, planning and development of materials, selection and coordination of production partners, organization and management of activities.
We were in charge of the concept and the realization of the exhibition stand of MCS for the winter edition of Pitti Uomo in Florence: cement, bricks and wooden planks set the frame of the brand's collection, enhancing its characteristics and emphasizing its inspirations in an industrial country style.